Plymouth puts up a cold front against cancer
Plymouth men and women are being urged to help give cancer the cold shoulder by signing up for an exciting new event from Cancer Research UK.
The city has been chosen to host one of just four 10k Snowflake Runs across the UK this winter.
Saltram Estate, a National Trust venue in Plympton is set to be transformed into a winter wonderland when the event takes place for the first time in Plymouth on the 21st February 2016.
The Plymouth Cancer Research UK Snowflake Run is part of the Winter Run Series. It encourages people to keep running throughout the winter by taking on a 10k, whilst raising money for the charity’s research to help beat 200 types of cancer.
For those looking to get fitter in 2016, the Snowflake Run is the perfect New Year challenge. Taking on the event could also provide seasoned runners with the motivation to banish the winter blues and keep training during the cold weather.
The Snowflake Run’s special wintry features include falling snow and hugs from friendly ‘polar bears’ on the finish line, providing an added incentive to conquer the cold for Cancer Research UK.
Ruth Chamings, Cancer Research UK Event Manager, said: “We’re so excited to be hosting the Snowflake Run in Plymouth and hope to see an avalanche of support for this unique new event.
“Every hour, around 3 people in the South West are diagnosed with cancer*, so we need as many people as possible to sign up.
“Now that the clocks have gone back, it’s all too tempting to put the exercise regime on ice and hibernate until spring, but we know the city’s got what it takes to give cancer the big chill.
“Those who brave the elements for Cancer Research UK can bask in the warm glow of knowing they’re raising vital funds for research, which is helping to save the lives of more men, women and children in Plymouth and across the UK.”
Organisers hope around 1,300 people will enter the Plymouth Snowflake Run and raise around £120,000 for vital research.
Cancer survival rates have doubled since the 1970s and Cancer Research UK’s work has been at the heart of that progress. But more funds and more supporters are needed to help beat cancer sooner.
Ruth continued: “We’ve got cancer on the run. More people are surviving than ever before. But one in two people in the UK will be diagnosed with the disease at some point in their lives. And that’s why we urgently need as many people as possible to sign up now for the Plymouth Snowflake Run.
“Our aim is that one day everyone will beat cancer. The more research we fund, the sooner that day will come.”
To enter the Cancer Research UK Plymouth Snowflake Run visit snowflakeseries.co.uk
