Trevi celebrates prestigious marketing campaign of the year award for 'ENOUGH' Campaign

Daisy Hall
Authored by Daisy Hall
Posted: Friday, July 19, 2024 - 21:44

 

Trevi, a leading women’s charity dedicated to supporting women and children affected by domestic abuse and substance misuse, is thrilled to announce that it has won the 'Fundraising/Marketing’ campaign of the Year award from the Chartered Institute of Fundraising South West for its impactful 'ENOUGH' campaign. The award was presented at the institute’s annual conference held in Plymouth.

The 'ENOUGH' campaign has been recognised for its powerful messaging, strategic execution, and significant impact in raising awareness about the prevalence of violence against women and girls in Plymouth. Through a multifaceted approach, Trevi effectively engaged various stakeholders, including community leaders, charities, businesses, and the general public, to address this critical issue and its commitment to making a difference in the community.

‘We are deeply honoured to receive this award’ said Hayley Everett, Head of Fundraising and Communications at Trevi. ‘The 'ENOUGH' campaign was a bold statement against the need to end violence against women and girls in the city, and it resonated strongly with our audience. This recognition is a testament to the hard work and dedication of our team, and it validates our efforts to advocate for those who often go unheard.’

The 'ENOUGH' campaign utilised a comprehensive, multi-platform marketing strategy, including social media, community events, and partnerships with local organisations, businesses and influencers. The campaign's innovative use of digital media and compelling narratives successfully engaged the public, significantly enhancing community engagement with Trevi's mission.

Judges at the Chartered Institute of Fundraising South West were impressed by the campaign’s creativity commenting, ‘Trevi’s nomination demonstrated the power of engagement across a spectrum of audiences and stakeholders. Empowering each audience to provide their own voice to the campaign. The campaign’s success continues as its impact is driving positive change across the City.’

Trevi has been at the forefront of providing essential services to vulnerable women and children for over 30 years. The charity offers a range of services, including residential rehabilitation, therapeutic support, and specialised services for mothers and their children. The 'ENOUGH' campaign award underlines Trevi's excellence in advocacy and community outreach, reinforcing its dedication to creating safe and supportive environments for women in need.

To get in touch, please email communications@trevi.org.uk

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